They fail because the stack is fragile: webhooks get dropped, queues don’t reconcile, CRM threads don’t match message reality, retries are manual, and nobody can answer “why didn’t that message send?” in under five minutes.
Skyfall exists to solve that class of problem with engineer-grade orchestration: durable queuing, idempotent webhook handling, clear correlation IDs across systems, explicit delivery states, and escalation paths when providers or carriers reject traffic.
You get fewer heroics — and more Mondays where automation simply behaves.